Video: The offer price and the right sales strategy

Buyers trying to push the price down - this is a scenario that many people who want to sell a property fear. This tempts them to make the mistake of setting a higher asking price in order to have room for negotiation. But beware: this quickly comes across as dubious and scares off potential buyers. The result: the marketing period drags on. In the end, what you didn't want to happen happens: the property has to be sold below its value in order to find a buyer at all.

A better strategy is to choose an offer price that is below the real value of the property. This increases interest so that you can carry out a bidding process. As there are a number of legal factors to consider, it is best to have this done by a professional estate agent.

Alternatively, you can also opt for the moderate price strategy. This is only just above the real value and is therefore perceived as fair. This strategy leads to a short negotiation period and a sales price that both parties are satisfied with in the end.

So before you start negotiating the price, you need to know how much your property is really worth. As the valuation is a complex process, it is best to have it carried out by a real estate expert. Then plan the right strategy. A quality estate agent will help you to find this. Thanks to their many years of experience, they know which strategy is best suited to which property.

Do you need help with pricing or would you like to have your property valued? Then contact us! We will help you find the right buyer for your property.